Arab Fashion Week’s Fall Winter set to kick off at Dubai Design District (d3) on January 28
– d3 partners with the Arab Fashion Council for the three-day celebration of regional fashion –
– Upcoming edition will spotlight ready-to-wear men’s fashion –
– Live in-person shows at d3 and online –
Dubai, UAE, 13 January 2022: The Arab Fashion Council in strategic partnership with Dubai Design District (d3), confirm that the third edition of Men’s Arab Fashion Week in Asia, Middle East, and Africa is set to take place from 28-30 January 2022 at d3, cementing Dubai’s position as a global hub for talent and companies in the creative sector.
With the combined efforts of the Arab Fashion Council and d3, the Men’s edition of the Arab Fashion Week will play an important role in creating opportunities and founding an official platform for menswear designers in the region. The platform strategically focuses on the ready-to-wear element of the industry which is an important pillar to nurture the value chain and grow the export of locally made garments across the world.
Arab Fashion Week-Men’s Fall-Winter 2022/23 program will showcase local, regional, and international designers from the United Arab Emirates, Lebanon, Iraq, Libya, Jordan, England, and France. Among the designers featured will be: Amato, Michael Cinco, Anomalous, FLTRD, BHYPE and American Rag from the UAE; Lebanon’s Tagueule, Maison du Mec, Emergency Room and Ahmed Amer; Jordan’s Zaid Farouki; Libya’s Born in Exile; plus Valette Studio and Asher Levine. Michael Cinco, Amato and Zaid Farouki are all designers based at d3.
The Shows will be held in person at d3 and will run from 6 pm-10 pm across the three days. They will also be broadcast virtually via Meta. The platform is adding to its official calendar this season the events calendar which highlights retail and entertainment celebrations of the Fashion Week in the City.
Khadija Al Bastaki, Executive Director of Dubai Design District (d3), said: “d3 is like no other design and fashion community in the world. We nurture an impactful creative community where international and homegrown companies share a common address, providing emerging designers an unrivalled launch pad to a bigger and brighter future.
“It is part of d3’s genetic makeup to rethink the regular – innovation is our driving force. We are constantly in search of new ways to enable our emerging creatives and catapult their unique ideas to great heights. The strategic partnership between Dubai Design District and the Arab Fashion Council paves the way for such opportunities, contributing to the sustainable development and growth of the region’s fashion industry, especially when it comes to expanding the narrative around menswear. Our region is home to number of noteworthy labels who are rewriting the rules on men’s fashion and we are delighted to showcase them on a larger scale.”
The event continues to maintain its robust digital presence and reinvent its competitiveness through the strong strategic alliance with tech giants such as Microsoft, GoDaddy, and Epson.
GoDaddy Inc, the company that empowers everyday entrepreneurs around the world, aims to leverage creatives in the UAE and MENA region online through the “Catwalk the Walk” campaign, featuring regional talents such as Zaid Farouki and renowned photographer Mohamad Seif.
Selina Bieber, General Manager, MENA, GoDaddy, said, “We are excited to strategically support the Arab Fashion Council on fostering the growth of the regional talent, together, we will ensure our creatives are ready to embrace and conquer the global shift into tech.”
The Arab Fashion Week is supported by global players across various sectors such as Maserati, Etihad Airways, Aramex, Schwarzkopf, and Waldorf Astoria.
“Arab Fashion Week-Men’s presented by Dubai Design District and supported by powerful global partners is an acceleration platform to build and grow the creative economy and menswear sector in the region which is a demonstration of our commitment to the principles of equality and progressive thinking. Together with d3, we continue to champion Dubai’s role as the epicenter for the fashion industry in the Middle East,” said Mohammed Aqra, Chief Strategy Officer of the Arab Fashion Council.
Credit: Images directed by Slimi