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Yara Bin Shakar
about the brand
Emirati fashion designer Yara Bin Shakar unveils her long-awaited AW18 collection inspired by the vintage Hollywood era. Perfect for the transitioning weather, the Autumn/Winter collection offers a bold new direction for the season, showcasing Hollywood’s distinctive brand during the artistic innovation of the American silent film period. Ranging from plain to classic print, the versatile and multi-wrapped pieces features Brocade structured reversible jacket, off the shoulder velvet satin, multi wrap dress and jumpsuit set with a detachable reversible skirt, all of which can be playfully styled and easily transformed from day to night depending on the occasion. The Silent Film collection has a dual meaning that speaks for itself. The photos from the Lookbook are captured with film and the pieces are named after strong, iconic women and actresses of the early 1910’s like Bessie Love, Lady Fey, Coco Chanel and Jackie Kennedy. “My aim with this collection is to dress young working women or students who want to look stylish at the same time have pieces in their wardrobe that are timeless,” says Yara Bin Shakar.
A master of creating comfortable, practical and on trend ensembles that flow effortlessly from day-to-evening, Yara Bin Shakar focuses on women empowerment when envisioning and creating her pieces. While maintaining a feminine, girly and graceful vibe, the designer’s styles of old classic Hollywood definitely fits the bill. She never fails to create ultra-feminine yet timeless pieces for women of all ages, sizes, ethnicities and race as her multi-wrap and reversible pieces compliment all skin tones.
Yara Bin Shakar works with female creatives on any projects, especially booking in Mashahel (@filmbymashael) to capture photos of her AW18 collection.
Women can now dress as their ultimate movie heroine and evoke the classic Hollywood style with her new designs this season.